Quite Great Case Study for Composer & Pianist Adrian Brockless…. How Does Quite Great Initiate a Classical Music PR Campaign ?
For nearly 30 years Quite Great has been successfully providing UK classical music PR services to talented vocalists and talented musicians, from Grammy award winning artists to newly established individuals..
The thing we like most of all is using our creativity, care and passion for talented classical musicians to open doors and highlighting the story and work we have done for the composer and pianist Adrian Brockless is a great – or Quite Great – case in point. Adrian Brockless, now a resident of Shetland, unveiled his latest musical offering, “Da Sealkie Wife’s Sang,” a reimagining of the traditional Shetland folk tune and reached out to see what help we could offer. He asked us a question that is on the minds of most talented artists –
How Does Quite Great Initiate a Classical Music PR Campaign ?
The journey behind the release is as personal as it is creative and at Quite Great we make sure this personal touch and attention to detail is maintained throughout our campaigns.
Initially conceived as a birthday gift for his mother, Brockless’ arrangement of “Da Sealkie Wife’s Sang” was part of a trio of pieces. Naturally such a campaign originated with dedicated regional attention resulting in excellent regional features such as the Shetland Times https://www.shetlandtimes.co.uk/ (21.8k traffic) and a significant feature ‘Tracks of My Life’ which gave Adrian an excellent platform to share his love of music and some of his favourite tracks.
PR naturally hugely improves the profile of an artist and enhancing such regional classical PR with further coverage on social media meant that Adrian’s music is attracting some excellent attention. Including video of the day for Gramophone Magazine (95.7k traffic) https://www.gramophone.co.uk/ the world’s leading classical music magazine.
How to Help Achieve Successful PR For Classical Musicians
At Quite Great to try and help musicians as well as other clients we created our successful list of ‘Quite Great PR Pebbles’. This format allowed us to make sure we had covered and considered all the points that mattered the most to Adrian and his campaign.
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